Reuben's vision is unique. His ability to re-imagine the human-landscape interaction for novel perspectives creates remarkable images. Which has brought new meaning and depth to me, especially to places I have spent the majority of my life. Lars Andrews - Owner, Whitecap Alpine

Whitecap Lodge is quite unique among the plethora of powder skiing experiences in BC. After arriving by helicopter you land in a tree-line village of huts and yurts entirely cut off from the world. Imagery that speaks to the coziness, location, and welcoming environment was a central need for the lodge to capture it’s marketing material for 2022.