Paddle BC watersport advertising photoshoot in Squamish
This project for Paddle BC focused on promoting water-based tourism through authentic, family-friendly storytelling. We captured canoeing, kayaking, and kayak fishing across lakes and coastal waters, highlighting both serene nature moments and interpersonal moments.
The visuals were designed to inspire visitors to explore BC’s waterways, blending tourism photography with lifestyle-driven scenes that connect emotionally with families and adventure seekers alike. From still mornings on alpine lakes to ocean-side paddles, the work celebrates British Columbia’s diverse and accessible paddling culture.
March 1 2025